Consumers today expect relevant, meaningful, consistent experiences at each and every intersection with a brand. If a buyer purchases a product via an Instagram ad, they don’t want an email days later pushing the same item. They want smart communications, personalized content, speed, and an all-around reliable and cohesive brand experience. The problem is this caliber of experience isn’t easy to deliver, often because marketers do not have a centralized data strategy which allows them to see a 360 view of the customer. What’s more, marketing technologies address different pieces of the omnichannel puzzle, so stringing solutions together to work as a cohesive, data-driven marketing technology (martech) stack is often a challenge.
The Why, How & What of Customer Data Platform ‘Smart Hubs’
Attend this event
Visionaries
Agenda
May 23, 20238:30 AM-11:00 AM
The Why, How & What of Customer Data Platform ‘Smart Hubs’
Panelists
Danielle Woolley
Senior Marketing Cloud Consultant
Acquia Ltd
Caroline Hack
Associate Partner New Media and Advertising
IBM
Together With
Don’t take our word for it
Heard In The Room
Visionary
I cannot thank you enough for putting up such a fabulous show. I genuinely applaud all the efforts that goes to pull off such an event. Plus the presentation format of the speakers, demos, and forums by AWS and Oracle was absolutely engaging. It was one of the best industry-led technical expositions I attended in recent times. Hats off!
Partner
Attended the C-Vision International CISO Dinner last night and to sum it up in one word, 'Wow!' Incredibly well-moderated discussion and investigation into different viewpoints. I appreciate the openness of all the attendees to share their unique experiences and perspectives. I learned a lot, had a ton of fun, and look forward to further events like this.
Visionary
C-Vision's events combine relevant topics with a suitable audience. I found great value at my last attendance and would definitely consider upcoming events.
Partner
The day was awesome and the evening exceeded my wildest expectations. I've never been to a dinner like that, where a table with 12 CIOs/CISOs was focused exclusively on Netskope. Just fantastic. Thank you for including me.
Visionary
Yesterday I attended a lovely CISO networking dinner about ransomware, organized by C-Vision International in partnership with Illusive. Thank you for the great discussions and the whole organization.