2025 Jul 17 Genesys AWS Half Day Program Menlo Park

Executive Event

July 17, 2025 - Menlo Park, CA
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Visionaries

Andrew McInnes Genesys
Andrew McInnes

VP, North America AI, Digital & Orchestration

Genesys

Custom Speaker

Andrew McInnes is a CX industry veteran with career experience leading transformation consulting engagements for large organizations as well as CX software sales and marketing teams. He currently leads AI, Digital, and Orchestration sales across North America for Genesys.
James Walford Genesys
James Walford

Senior Director, Global Innovation

Genesys

Custom Speaker

James is a seasoned CX and AI innovation strategist with a proven track record of transforming customer experiences and driving AI adoption in highly competitive markets. With extensive experience spanning the UK, Brazil, Southeast Asia, Japan, Australia, Bermuda, and the United States, James brings a unique global perspective to emerging and diverse markets. As a passionate advocate for emerging technologies, James is dedicated to delivering exceptional customer value through innovative solution strategies. He currently focuses on advising senior leadership teams with strategic business objectives to align AI advancements and deepen customer loyalty.
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July 17, 2025

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Agenda

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All times Pacific Time

8:30 AM-9:20 AM

Welcome & Registration

9:20 AM-9:30 AM

Opening Remarks

9:30 AM-9:50 AM

Empathy as a Business Strategy: Redefining Value Creation

In today’s experience-driven economy, empathy isn’t just a virtue—it’s a competitive advantage. Join James Walford, VP of Strategic Innovation at Genesys, for a compelling keynote on how leading organizations are transforming trust and emotional intelligence into business value.

Through real-world stories and actionable insights, James will explore the shift from transactional to emotional loyalty, the rising importance of trust in digital interactions, and how AI can amplify—not replace—human empathy. Learn how future-fit leaders are blending emotional intelligence with intelligent technology to drive long-term customer loyalty and growth.

Attendees will leave with a new framework for embedding empathy into strategy, culture, and operations—and a fresh perspective on leadership in the era of AI.

James Walford Genesys
James Walford

Senior Director, Global Innovation

Genesys

James is a seasoned CX and AI innovation strategist with a proven track record of transforming customer experiences and driving AI adoption in highly competitive markets. With extensive experience spanning the UK, Brazil, Southeast Asia, Japan, Australia, Bermuda, and the United States, James brings a unique global perspective to emerging and diverse markets. As a passionate advocate for emerging technologies, James is dedicated to delivering exceptional customer value through innovative solution strategies. He currently focuses on advising senior leadership teams with strategic business objectives to align AI advancements and deepen customer loyalty.
9:55 AM-10:35 AM

Learn from Amazon – Culture of Innovation

Gain inspiration from Amazon's unique approach to sustained innovation at scale through an exploration of four key elements: culture, mechanisms, architecture, and organization. Learn how Amazon maintains customer obsession while fostering innovation through Leadership Principles, sustainable flywheels, and the Working Backwards process. This session shares valuable insights, best practices, and lessons learned from Amazon's cultural mechanisms that help drive continuous innovation and customer delight.

10:35 AM-10:55 AM

Networking Break

10:55 AM-11:45 AM

Leading the Loyalty Revolution — CX and Growth in the AI Era

How these organizations are using AI-powered experience orchestration from Genesys and AWS to enhance customer experience, build emotional loyalty, and reposition their growth strategies around empathy.

Andrew McInnes Genesys
Andrew McInnes

VP, North America AI, Digital & Orchestration

Genesys

Andrew McInnes is a CX industry veteran with career experience leading transformation consulting engagements for large organizations as well as CX software sales and marketing teams. He currently leads AI, Digital, and Orchestration sales across North America for Genesys.
11:45 AM-1:00 PM

Executive Networking Lunch

1:00 PM-1:30 PM

Closing Remarks & Networking

In Partnership With

Genesys
Amazon Web Services (AWS)
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Attended the C-Vision International CISO Dinner last night and to sum it up in one word, "Wow!" Incredibly well moderated discussion and investigation into different viewpoints. I appreciate the openness of all the attendees to share their unique experiences and perspectives. I learned a lot, had a ton of fun, and look forward to further events like this!

Tory Knapp

Director of Strategic Accounts, IL Enterprise

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Recently updated my "event vendors I will NEVER work with again" list, DM me if you're interested in the names and stories. On the other hand, I want to recommend Nelson Soares and C-Vision International who are true partners to our success, and I really enjoy working with. Happy to also share the great list of vendors we liked, as there are many of them, and we've recently had the pleasure of joining wonderful events, which we immediately renewed.

Lior Yaari

CEO and Co-founder

Martin

The day was awesome and the evening exceeded my wildest expectations. I've never been to a dinner like that where a table with 12 CIOs/CISOs was focused exclusively on Netskope. Just fantastic.
Thank you for including me!
I look forward to the next time we have the opportunity to meet

Martin tePoele

Regional Sales Manager

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I had the pleasure of joining the C-Vision International, Nordics CISO Council Roundtable with a wonderful group of cyber executives. We had a wonderful, insightful conversation and the whole experience was enjoyable. I made great new contacts and reconnected with existing contacts on really important topics that matter to CISO’s and all in cybersecurity. I’d highly recommend joining in any C-Vision event.

Connie McIntosh

Head of Security Assurance & Head of Solution Security

Maarten Ectors

Intimate, immersive experiences provided by a group of individuals always available to support our needs. Fantastic organization and very high-level executives. The promise was delivered!

Maarten Ectors

Chief Innovation Officer

Bjorn Watne

C-vision's events combine relevant topics with a suitable audience. I found great value at my last attendance, and would definitely consider upcoming events.

Bjørn R. Watne

SVP & CISO

Larry Whiteside

A group very focused in bringing diversity to the discussion table

Larry Whiteside Jr.

CISO

Jeff Vinson 1

I love the engaging format of the councils. Very high level discussions and never a sales pitch. The C-Vision staff members are amazing.

Jeffrey Vinson

SVP CISO

Allison Miller

A very warm welcome and interesting speakers. I was very pleased to be among such a dynamic group.

Allison Miller

CISO

Paige Adams

The process was very well organized by C-Vision. Perfect organization, honest and authentic speakers of high level.

Paige Adams

Group CISO